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Clint Coons
The Most Profitable Self-Storage Investing Strategy

Today Clint Coons explores the evolving landscape of the self-storage industry with guest Ryan Gibson, CIO of Spartan Investment Group. Topics include shifts in customer demographics, such as millennials becoming the largest segment, and the impact of the 4 “D’s” (death, divorce, dislocation, and downsizing) on demand. They also discuss rising rents despite a decrease in demand, innovative revenue streams beyond traditional storage, and the crucial role of facility management in investment success. Technological advancements and future investment opportunities, alongside considerations like market conditions and customer needs, round out this insightful exploration into the future of self-storage.

Ryan Gibson serves as the co-founder and Chief Investment Officer (CIO) of Spartan Investment Group, specializing in acquiring and developing self-storage facilities. With a track record of organizing more than $200 million in private equity, Ryan oversees investor relations and capital raises for SIG projects. His expertise extends to managing complex developments in diverse markets. Alongside his role at SIG, Ryan brings extensive experience as a commercial airline pilot and holds a bachelor’s degree in Business from Mercyhurst University, with concentrations in Marketing, Management, and Advertising.\


  • Changes in the self-storage industry, changes in the 4 “D’s”
  • Specials for first-timers, increases in rent
  • Industry stats – less demand, but more revenue
  • Millennials are the largest customer segment
  • Other revenue streams in self-storage
  • Logistics and timing around building new facilities
  • Considerations – the market, your customers, raising rents
  • Clint’s self-storage investment – facility management is key
  • Flipping storage properties
  • Challenges and failures, interest rates,
  • Tech advancements in the industry
  • External access vs. internal buildings in the same facility
  • Looking to the future for investing


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Full Episode Transcript:

Clint:  What’s up, guys. Hey, it’s Clint Coons here with Anderson. In this episode, we’re going to be talking about self-storage with the King, as I would call him a self-storage. He’s an individual that I have invested with. I’ve actually served on his board as well, so I know all the stuff that goes on behind the scenes.

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